|My first guilty pleasure of 2015. Teri is a brilliant, and exquisitely funny, writer.|
My great friend, award-winning journalist Teri Agins, is in Paris. That’s exciting enough on its own, but even better is the fact that she will be talking about her new book, Hijacking the Runway, at the American Library (Wednesday, January 28, at 7:30p.m.).*
Her book is a a brilliant examination of our voyeuristic society and our obsession with celebrities, many of whom were invented, literally, to tap into the lowest common denominator of “entertainment” — reality TV. Then, they (or their handlers) realized where there was interest there was probably a marketing opportunity.
Suddenly, though perhaps not surprisingly, celebrities of every stripe began hijacking the runway by turning their names into labels. In the past, merely wearing a designer’s clothes on the red carpet was a natural extension of the fashion industry. The hope was always that the TV interviewer, the Internet writer, the magazine editor would pose that most important question: “Who are you wearing?” with the response reaching an audience of millions.
If Jessica Simpson or the Olsen twins were asked the question for example they could simply reply: “I’m wearing Me.”
Teri is a stunning writer and she has turned her exploration of our current distractions into a funny, gossipy read. While she entertains us, she is also exploring this strange sociological landscape that draws us into its seductive vortex.
It’s not that voyeurism hasn’t always been part of the murky side of human nature, but taking it to its extreme in our world of interconnectivity is a fascinating subject indeed. Then Teri shows us how the marketing gurus take over and with the help of talented stylists spiff and polish a celebrity’s image so that it perfectly reflects the product.
I’ll be watching her on Wednesday night and then we’ll have dinner in Paris and perhaps play the next day.
I think I’ll interview her. She knows ev-er-y-one in the fun-filled world of fashion. I’ll see if she’ll give us some inside gossip. That would be fun.
*If you will be in Paris, please come to the library at 10 rue du Général Camou in the Seventh Arrondissement.